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Types of Franchise Offerings

Depending on the growth strategy of a franchisor different types of franchise opportunities can be offered, ranging from single-unit franchises to master franchises. Oakscale works with our clients to determine which formats are most suitable for growth. For individuals pursuing a franchise opportunity, Oakscale will guide you through the different options available to find a franchise opportunity that suits your personal goals, requirements and finances.

Master Franchise / Area Representative

WHAT IS a MASTER FRANCHISEe?

A master franchisee is a type of franchisee who also serves as a ‘sub-franchisor’. Typically, a master franchisee will purchase the rights to an exclusive territory (usually a major market, state, or country), develop a handful of units on their own, and then sell portions of their territory to new sub-franchisees. Depending on the agreement with the franchisor, a master franchisee will typically split the franchise fee and ongoing royalties with the franchisor in exchange for managing some of the support and training responsibilities in their territory.

BENEFITS OF BEING A MASTER FRANCHISEE

There is significant upside and financial gain to owning an exclusive franchise territory. This is further compounded by sharing in the royalty stream and development fees as a master franchisee.

Why Brands Master Franchise.

The master franchise model allows for the allocation of franchise recruitment and support to experienced representatives who can be more familiar with the territory than the franchisor leading to greatly accelerated growth of a franchise system.

Contact us to learn more about Area Development and Master Franchise Opportunities ->

Multi-Unit Franchise

What is a Multi-Unit Franchise? 

A multi-unit franchise is when a franchisee purchases the rights to open more than one location of a franchise brand. Typically a franchisee who purchases the rights to open multiple locations of a brand will aim to acquire the exclusive rights of a market. 

Multi-unit franchisees are managed differently than single-unit franchises. The typical multi-unit franchisee will leverage capital to hire experienced management to oversee store level operations instead of operating the stores themselves. 

BENEFITS OF BEING A Multi-unit franchisee

There is significant upside and financial gain to owning an exclusive franchise territory. This is further compounded by sharing in the royalty stream and development fees as a master franchisee.

Why do Brands provide multi-unit franchise opportunities?

The multi-unit model allows aligned interest between Franchisee and Franchisor. Franchisees who commit to multi-units up front have upside on the territory they are interested in developing by claiming key trade areas / markets ahead of others. Multi-unit franchisees allow Franchisors to more optimally allocate training / support resources to a few number of franchisees.

Contact us to learn more about Multi-Unit Franchise Opportunities ->